Digital Marketing Expert

12 hours ago

Islamabad, Islamabad, Pakistan Appic Solutions Full time
Job Title: Digital Marketing Expert

Appic Solutions is seeking a passionate and results-driven Digital Marketing Expert to join our dynamic team at our Islamabad office. The ideal candidate should possess 1–2 years of hands-on experience in executing impactful digital campaigns and enhancing online visibility across various platforms.

Responsibilities:
  1. Plan, execute, and manage digital marketing campaigns on platforms including Facebook, Instagram, and YouTube.
  2. Design, post, and manage social media content and advertisements, including engaging posts, reels, and stories tailored for each platform.
  3. Run and optimize Google Ads campaigns with strong attention to audience targeting and ROI.
  4. Perform both on-page and off-page SEO to boost search engine rankings.
  5. Develop and apply website/application optimization strategies to enhance performance and user engagement.
  6. Track key performance indicators using tools such as Google Analytics, and provide actionable insights for campaign improvement.
  7. Stay updated with the latest digital marketing trends, tools, and technologies.
Qualifications:
  • 1–2 years of proven experience in digital marketing.
  • Strong portfolio of social media advertising and content creation (especially for Facebook and Instagram).
  • Proficiency in SEO, including keyword research, link building, and performance tracking.
  • Hands-on experience with Google Ads management.
  • Familiarity with digital tools like Meta Business Suite, Google Analytics, Canva, or similar platforms.
Preferred Experience:
  • SEO: Minimum 1 year (Preferred)
Additional Details:
  • Seniority Level: Entry level
  • Employment Type: Full-time
  • Industries: IT Services and IT Consulting

Note: Referrals increase your chances of interviewing at Appic Solutions by 2x.

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