Amazon PPC Specialist

5 days ago

Islamabad, Islamabad, Pakistan iGate Full time

Key Responsibilities:

  • Manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns across multiple ASINs
  • Perform keyword research and ASIN targeting using tools like Helium 10 and Amazon Brand Analytics
  • Monitor daily performance and KPIs such as ACoS, TACoS, ROAS, CTR, CVR, and CPC
  • Regularly optimize bids, placements, and targeting to improve campaign efficiency
  • Restructure and scale campaigns based on performance trends and product goals
  • Harvest high-converting keywords and manage negatives to maintain campaign hygiene
  • Collaborate with the content and design teams to enhance ad performance and listing relevancy
  • Prepare weekly performance reports and provide insights for growth
    • Bachelor's Degree
    • Experience with bulk operations and placement modifiers.
    • Familiarity with international marketplaces (Amazon US, UK, etc.)
    • Basic knowledge of listing optimization and CRO principles
    • Exposure to third-party tools like Pacvue, Perpetua, or Scale Insights (optional)
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