Digital Content

5 hours ago


Lahore, Punjab, Pakistan Pure Matrimony Full time

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We are seeking an expert Digital Content & Video Production Lead who will be the creative force behind all our visual content. From compelling video production to visually striking PDFs, animations, and AI-powered media, this individual will lead the creative vision and execution of our content strategy. The ideal candidate is deeply skilled, highly creative, and has a passion for producing content that is visually engaging, brand-aligned, and results-driven. This role will be critical in amplifying our digital presence, enhancing user engagement, and supporting our brand and sales objectives.

Key Responsibilities:

1. Creative Content Development & Production

  • Video Creation: Produce, direct, and edit both long-form and short-form videos—ranging from promotional and educational to brand narrative content.
  • AI-Powered Media: Utilize AI tools for innovative video content such as AI-generated voices, avatars, or motion graphics that reflect a modern content approach.
  • Design & Visual Assets: Design high-quality PDFs, brochures, pitch decks, infographics, and brand-aligned creative assets.
  • Graphics & Animations: Develop animations and motion graphics that enhance storytelling and user experience.

2. Content Repurposing & Optimization

  • Convert existing materials (e.g. blogs, webinars, internal training) into engaging visual formats.
  • Optimize content for various digital platforms including Instagram, YouTube, Facebook, Pinterest, and more.

3. Technical Expertise & Innovation

  • Masterfully operate editing and design software including Adobe Premiere Pro, After Effects, Final Cut Pro, Photoshop, Illustrator, Canva, and relevant AI media tools.
  • Maintain high production quality with efficient workflows, ensuring brand consistency across all creative outputs.

4. Cross-Functional Collaboration

  • Work closely with the marketing team, social media team, and the wider company to develop content that supports campaigns, promotions, launches, and overall business objectives.
  • Act as the creative lead, owning the visual tone and media direction for the brand across all touchpoints.

Qualifications & Experience:

Experience:

  • Minimum 5 years of professional experience in content creation, media production, and creative leadership.

Skills:

  • Expertise in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator).
  • Familiarity with AI-based video generation tools (e.g. Synthesia, Pictory, D-ID, etc.)
  • Strong design sensibility and storytelling skills.
  • Ability to tailor creative content for various platforms and audience types.
  • Knowledge of content trends and digital storytelling best practices.

Education:

  • Degree or certification in Media Production, Film Studies, Digital Media, or a related creative field (preferred).

Creative Vision & Attributes:

  • A natural storyteller with strong attention to visual detail.
  • Confident in ideating and executing creative concepts from start to finish.
  • Highly adaptable, proactive, and comfortable working in a fast-paced environment.
  • A collaborative team player with excellent communication and time management skills.
  • Content Output: Great quality videos per week, plus complementary digital assets as required.
  • Efficiency: Timely delivery of content with minimal revisions and high internal satisfaction.
  • Creative Excellence: High engagement and alignment with brand tone across all produced content.

Why This Role Matters:

As the Creative Lead for digital content, your work will directly influence how the world sees our brand. You will not only help tell our story in dynamic and powerful ways but also play a pivotal role in supporting marketing, user engagement, and global growth. Your creative leadership will help position our brand as both trustworthy and trend-forward, inspiring confidence in our audience and contributing directly to sales outcomes.

Next Steps:

If you're a visual storyteller with a portfolio that reflects technical excellence, creativity, and strategic thinking, we'd love to see your work. Please submit your application along with a curated portfolio showcasing your best digital content, videos, and creative assets.

Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing, Art/Creative, and Design
  • IndustriesIndividual and Family Services

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