
Lead Generation Specialist
2 weeks ago
Role Description
Lead Sourcing & Prospecting: Identify potential real estate buyers, sellers, and investors through online research, cold calling, email outreach, and social media engagement.
Database Management: Maintain and update lead databases (CRM) with accurate and up-to-date client information.
Marketing Collaboration: Work closely with the marketing team to create lead generation campaigns, landing pages, and ad strategies.
Social Media & Online Marketing: Utilize platforms like Facebook, LinkedIn, Instagram, and Google Ads to attract and engage potential clients.
Cold Calling & Email Outreach: Initiate contact with prospects, qualify leads, and schedule appointments for the sales team.
Networking & Events: Attend real estate networking events, webinars, and local meetups to generate leads.
Performance Tracking: Analyze lead conversion rates and campaign effectiveness, providing reports and insights to optimize strategies.
Qualifications
- Lead Generation and Sales skills
- Communication and Research abilities
- Experience in generating new leads
- Strong interpersonal and negotiation skills
- Ability to work effectively in a team environment
- Bachelor's degree in Marketing, Business, or related field.
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