Content Specialist

4 days ago


Lahore, Punjab, Pakistan Repair Desk Full time

RepairDesk, a globally recognized repair shop management software, is looking for a creative and professional Content Specialist to enhance its brand presence through engaging and persuasive content. The ideal candidate will be responsible for developing SEO-optimized content for multiple marketing channels, including landing pages, social media, email campaigns, and paid advertising.

Key Responsibilities:

Content Creation & Marketing:

Conduct thorough research on the global repair industry, competitors, and target audience.
Develop engaging and persuasive marketing collateral to boost brand awareness.
Write SEO-focused onsite and offsite content.
Create compelling copy for landing pages, social media, email marketing, and paid advertising.
Translate technical terms into easy-to-understand, conversational copy.

Editing & Proofreading:

Ensure accuracy, clarity, and consistency in all content.
Maintain brand voice and adhere to style guidelines.
Edit and proofread marketing materials before publication.

Collaboration & Optimization:

Work with cross-functional teams to align content with marketing strategies.
Optimize content for SEO and SEM best practices.
Manage social media communities to engage with audiences effectively.

Minimum Requirements:

1 to 2 years of experience in IT/software-related content writing.
Bachelor's degree in CS, SE, IT, Marketing, Mass Media, or a related field.
Basic SEO knowledge and experience with keyword-optimized content.
Strong copywriting and editing skills with attention to detail.
Ability to simplify complex technical concepts into reader-friendly content.
Experience working in a fast-paced, deadline-driven environment.
Excellent communication & interpersonal skills to collaborate with stakeholders.

Future Growth & Benefits:

Health Insurance (IPD) for self, spouse & children
Provident Fund
Paid Leaves (Casual, Medical & Annual)
Subsidized Lunch/Dinner
Maternity & Paternity Benefits
Paid Trips & Tours
Profit/Stocks Sharing Plan (For tenured employees)

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