Influencer Marketing Specialist

4 weeks ago

Islamabad, Islamabad, Pakistan VASL Full time
Influencer Marketing Specialist - Remote
VASL, Pakistan

Love working with influencers and using social media? Are you able to quickly uncover micro influencers in a specific industry niche? Can you find those undervalued influencers who deliver more returns compared to their cost? Do you cultivate relationships with influencers and have a system for tracking those connections? Or strategically negotiating with influencers to get the right deal for our clients?

We are looking for someone who can help us in finding out the right influencers for an eCommerce store that mainly deals in watches. The role will be responsible for managing the entire influencer marketing cycle beginning from lead generation to managing each influencer.

If you're digitally savvy, experienced marketing mind to develop and execute our influencer marketing strategies and creative campaigns. If you are a team player who displays a positive, professional attitude at all times and knows the influencer world, then you are the person we are looking for. Interest and passion for the tech and the watch industry are a must

Responsibilities:

  • Identify and build relationships with prominent influencers and thought leaders
  • Attend relevant events for networking and business purposes
  • Take requirements from the client
  • Make clear objectives and KPI for the assigned project
  • Set up a clean and clear process for influencer marketing
  • Be able to generate qualified leads effectively
  • Maintain a clear track record and follow up with the influencers
  • Monitor and evaluate the performance for selected influencers
  • Preparing and getting the Statement of work signed where required
  • Research relevant industry experts, competitors, target audience and users
  • Brainstorm new, creative approaches to influencer campaigns
  • Keep abreast of emerging trends, technologies and influencers
  • Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
  • Develop and execute influencer marketing strategies and creative campaigns
Job Specification

Requirements:

  • Proven track record in outreach campaign strategies
  • In depth knowledge of the social media marketing industry e.g. Instagram, FB, youtube and TikTok
  • Impeccable verbal and written communication skills
  • Well organized with great time management skills
  • Excellent interpersonal and relationship building skills
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