Creative Design/Video Specialist

2 weeks ago

Karachi, Sindh, Pakistan Dastgyr Technologies (Pvt.) Limited Full time

Job Title: Creative Design/Video Specialist

Company Overview:

At Dastgyr, we're on a mission to revolutionise the way businesses connect, source, and grow. We create seamless, tech-driven solutions that empower retailers and wholesalers to thrive in an ever-changing global landscape.

Since our journey began, we've raised $37 million in Series A funding, backed by renowned investors like SOSV, KFW, Cedar Mundi, ADB, OTF, and many others who share our vision. Today, our business spans 15+ countries across 5 continents, supported by a global team operating out of 5 offices worldwide.

Our success is fueled by a relentless drive to excel, a commitment to acting like owners, and a shared belief in helping each other grow. By staying on the offence, moving at lightning speed, and fostering clear communication, we've built a culture that drives innovation and pushes boundaries.

Our Vision:

We've achieved incredible early success, and we're scaling aggressively to build on this momentum. Our focus is now on expanding operations, innovating offerings, and transforming the fresh produce and imported F&B sector in the UK. By the end of 2025, we aim to achieve $20 million GMV in the UK, and by 2026, we will be live in 3 key global markets: the UK, USA, and Germany.

Our trajectory is bold and ambitious, but it's grounded in a culture of ownership, excellence, and innovation. At Dastgyr, you'll be part of a team that doesn't just grow a business—we're reshaping the future of global commerce. Together, we're creating a diverse, dynamic company where bold ideas, exceptional talent, and global impact redefine what's possible in B2B retail.

Join us in shaping the future of commerce.

This role will require you to create captivating, promotional content for platforms such as Youtube, LinkedIn, Tiktok and Instagram. You will be expected to employ seamless shooting and editing skills while collaborating with the marketing team to come up with engaging storylines.

Key Responsibilities

  1. Multimedia Creation: Design impactful static posters and capture compelling photography. Each element should seamlessly contribute to real-time creative production.
  2. Video Production: Craft high-retention videos and reels aimed at boosting brand awareness and driving user acquisition for Dastgyr. Focus on producing content that resonates and retains audience engagement.
  3. Creative Development: Generate innovative content ideas that can be effectively utilized across both digital and offline channels to enhance Dastgyr's brand presence.
  4. Editing and Engagement: Apply dynamic hooks and advanced editing techniques to ensure each piece of content captures and maintains viewer attention. Work closely with the marketing team to strategize and conceptualize campaign ideas, ensuring that all initiatives are aligned and cohesive.
  5. Brand Consistency: Maintain a consistent brand message and visual style across all platforms and pieces of content, reinforcing the Dastgyr brand identity.
  6. Trend Awareness: Stay updated with the latest industry trends and best practices in creative collateral and social media marketing, applying this knowledge to enhance content quality and relevance.
  7. Asset Management: Organize and manage creative assets efficiently, ensuring they are readily available and in optimal form for ongoing and future projects.

Qualifications:

  1. Proficiency in Adobe Creative Suite, especially Adobe After Effects and Premiere Pro.
  2. Demonstrated experience in creating engaging and high-quality video content for social media platforms.
  3. Proficiency in Adobe Photoshop, Canva/Figma/Illustrator.
  4. Strong understanding of storytelling and pacing in video editing.
  5. Excellent attention to detail and ability to work under tight deadlines.
  6. Strong communication and collaboration skills.
  7. Experience in creating content related to B2B marketplaces and trade is a plus.

This job description outlines the primary duties and qualifications required for the Creative Specialist role. It is not exhaustive and may be subject to change as the company evolves and grows.

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