UA/ASO Expert for Mobile Apps

6 days ago

Multan, Punjab, Pakistan Technovez Full time

Company Description

Technovez specializes in web application design and development services. Our expertise encompasses a wide range of programming languages, including C#, VB, C++, PHP, Ruby, Python, Java, and JavaScript. We work with frameworks like .Net, Laravel, Ruby on Rails, AngularJs, and ReactJs, among others. We also offer services such as custom application design, development, and testing, legacy system migration, CMS customization, and the development of high-traffic websites and portals. Additionally, we have experience in e-commerce solutions, social networking sites, and internationalization and localization of web applications.

Role Description

This is a full-time on-site role located in Multan for a UA/ASO Expert for Mobile Apps. The UA/ASO Expert will be responsible for user acquisition (UA) and app store optimization (ASO) strategies for mobile applications. Day-to-day tasks include optimizing app store listings, conducting keyword research, developing acquisition campaigns, analyzing performance metrics, and collaborating with the marketing team to drive user growth. The role also involves staying updated with the latest trends and best practices in the mobile app industry.

Qualifications

  • Expertise in User Acquisition (UA) strategies and campaign management
    • Proficiency in App Store Optimization (ASO) techniques and keyword research
      • Experience with data analysis tools and performance metric evaluation
        • Strong understanding of mobile app marketing trends and best practices
          • Excellent communication and collaboration skills
            • Ability to work effectively on-site in Multan
              • Experience in the tech industry is a plus
                • Bachelor's degree in Marketing, Business Administration, or related field preferred
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