Content Lead

5 days ago

Lahore, Punjab, Pakistan CureMD Full time
Job Overview:

CureMD is seeking a Content Lead to develop high-level content strategies, focusing on delivering impactful, data-driven content that supports the company's marketing and business objectives. In this senior role, you will act as a subject matter expert on content creation, optimization, and distribution. You will guide and mentor a team of content specialists and work closely with the leadership to ensure that content initiatives align with CureMD's broader goals for growth, customer engagement, and brand positioning.

Job Responsibilities:
  • Lead the design and execution of advanced content strategies that support company-wide marketing and sales objectives, ensuring alignment with business goals.
  • Act as a thought leader within the content team, driving innovation in content production, optimization, and distribution across multiple channels.
  • Oversee the creation of high-quality, data-driven content (blog posts, case studies, white papers, infographics) designed to engage key audience segments and enhance brand presence.
  • Provide mentorship and leadership to content specialists, offering strategic insights and guiding the development of their content projects.
  • Conduct advanced SEO analysis and content optimization strategies to maximize visibility, engagement, and search rankings.
  • Partner with cross-functional teams, including product marketing and sales, to ensure content aligns with key campaigns, product launches, and customer outreach.
  • Utilize performance metrics to analyze and refine content strategies, ensuring continuous improvement and optimal engagement.

Qualifications:
  • Bachelor's degree in English, Marketing, Journalism, Communications, or a related field. Advanced certifications in content marketing or digital marketing are a plus.
  • 5+ years of experience in content creation and strategy,
  • Deep knowledge of SEO, content analytics, and user experience best practices.
  • Proven ability to guide, mentor, and support a team of content specialists.
  • Strong communication skills, with the ability to collaborate effectively with other departments and present content strategies to leadership.
  • Creative thinker with a focus on innovation and long-term content strategies.

Compensation and Benefits:

Financial:
  • Competitive salary and bi-annual bonus.
  • Fast track and uncapped career growth for high performers.
  • Company-sponsored vehicle financing (car and bike).
  • Interest-free loans.
  • Provident Fund: CureMD matches up to 8% of your base salary.

Health and Wellness:
  • In-house clinic with a team of certified male and female doctors with a 24/7 telemedicine service.
  • Hospital treatment monitoring by company doctors.
  • Comprehensive health coverage for your immediate family (outpatient, inpatient, maternity, and parents' inpatient).
  • Exclusive health benefits and discounts at top-class clinics and labs.

Supportive Workplace:
  • Pick-up and drop-off services for female employees.
  • In-house daycare facility.
  • In-house gym and recreational area to unwind.

Continued Learning:
  • Company-sponsored trainings, workshops, development programs and retreats.
  • Paid specialized trainings/certifications.

The Difference You'll Make:

At CureMD, every role, whether senior or junior, is pivotal in transforming healthcare. By joining our innovative team, you'll contribute to groundbreaking technology that directly impacts patient care, enhances healthcare efficiency, and saves lives globally. Your skills and passion will drive meaningful change, helping us deliver solutions that support healthcare professionals in critical, real-time settings. Together, we're not just advancing technology — we're making a tangible difference in people's lives. Together, let's save lives.
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