SEO Specialist And Content Writer

5 days ago

Karachi, Sindh, Pakistan The Vistech Full time

We are urgently looking for a full-time SEO expert to manage search engine optimization, Content Writing/Blog/Article, and marketing activities. The SEO Specialist will be responsible for managing all SEO activities such as keyword strategy, content strategy and link building to increase organic search rankings and drive search traffic from Google, Bing, Yahoo, and other search engines.

A successful SEO specialist must keep up-to-date with the latest industry best practices and work closely with editorial and marketing teams to develop a successful organic search strategy.

Job Specification

Responsibilities: As an SEO Specialist, you will be involved in:

Optimize copy and landing pages for search engine optimization

Perform ongoing keyword research and discovery, expansion and optimization

Research and implement search engine optimization recommendations on the website

Research and analyze competitor content and links

Develop and implement link building strategy

Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with editorial and marketing teams to drive SEO in content strategy and creation

Work closely with social media team to align social distribution and SEO efforts

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

Skills

Proven SEO experience and a track record of success growing organic search traffic and conversions

Solid understanding of performance marketing, conversion, and online customer acquisition

Up-to-date with the latest trends and best practices in SEO and inbound marketing

In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

Familiarity with content management systems (e.g, WordPress, Vignette)

Able to write content/Blog/Article

Excellent oral and written communication skills

Information Technology and Services - Karachi, Pakistan

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