
Search Engine Optimization Specialist
1 week ago
Onsite/Non-remote
Timings: 3pm to 12am
Job Description:
We are looking for an expert SEO Marketing Specialist to join our company and play a key role in our growth by developing and executing both our Search Engine Optimization (SEO).
SEO - Core SEO responsibilities will include performing keyword research, developing SEO guidelines, and optimizing our content and web pages to ensure high ranks in SERPs and drive qualified organic traffic to our website.
Google PPC - Optimize PPC campaigns that capture qualified leads and reliably convert them into paid customers.
Responsibilities:
- Create, deploy, and analyze the performance of our paid ads to maximize traffic and optimize conversion rates.
- Develop and execute SEO, PPC, inbound, and outbound marketing campaigns to boost organic traffic, generate leads, and drive sales.
- Analyze SEO campaign performance using performance metrics and analytical tools to suggest improvements for future campaigns.
- Stay up-to-date with the best SEO and PPC practices to identify new ways for creating more efficient campaigns.
- Compile and analyze data for all ongoing campaigns to prepare monthly progress reports for the Marketing Manager.
Requirements:
- Degree in Marketing, Communications, or any related field.
- 6 months - 1 year of provable experience.
- In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics.
- Strong understanding of SEO and SEM.
- Ability to analyze performance data and compose insightful reports for clients and internal teams.
- Entry level
- Full-time
- Marketing and Sales
- Advertising Services
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