Senior Creative Copywriter

1 week ago


Karachi, Sindh, Pakistan DigitalOcean Full time
Overview

Get AI-powered advice on this job and more exclusive features. Dive in and do the best work of your career at DigitalOcean. Journey alongside a strong community of top talent who are relentless in their drive to build the simplest scalable cloud. If you have a growth mindset, naturally like to think big and bold, and are energized by the fast-paced environment of a true industry disruptor, you'll find your place here. We value winning together—while learning, having fun, and making a profound difference for the dreamers and builders in the world.

What You'll Be Doing
  • Write and optimize content for emails, landing pages, newsletters, onboarding flows, product updates, and case studies.
  • Own and execute email campaigns using Customer.io, with a focus on lifecycle triggers and behavioral segmentation.
  • Translate complex cloud hosting and development concepts into simple, effective messaging.
  • Support conversion and lifecycle initiatives with compelling CTAs and optimized copy across the funnel.
  • Collaborate with Product, Design, and Marketing to align messaging across web and product experiences.
  • Create SEO-driven content that drives traffic and supports acquisition goals.
  • Use performance data (A/B tests, email metrics, engagement data) to continuously improve content.
  • Maintain consistency in tone, accuracy in messaging, and alignment with brand guidelines.
What You'll Add
  • 4+ years of experience in B2B copywriting, preferably in SaaS or cloud hosting
  • Strong written English with the ability to simplify technical content for varied audiences
  • Experience writing for email, web, blog, and product—tailored to user journeys and lifecycle stages
  • Working knowledge of SEO, copy performance metrics, and content optimization
  • Familiarity with cloud/web hosting topics and developer-oriented messaging
  • Ability to manage multiple projects and meet deadlines with minimal oversight
What We'll Expect From You
  • Clear ownership of content performance, revisions, and quality assurance
  • Ability to iterate based on data and test outcomes (e.g. subject lines, CTA language, landing page copy)
  • Strong collaboration skills with cross-functional teams
  • Attention to detail in editing, accuracy, and content structure
  • A data-driven mindset with a focus on continuous improvement
Bonus Skills
  • Experience with cloud platforms like DigitalOcean, AWS, or GCP
  • Background in journalism, editorial, or developer-focused media
  • Familiarity with A/B testing and content performance analysis
  • Working knowledge of WordPress or similar CMS tools
  • Understanding of UX/UI principles and how copy influences user behavior
Why You'll Like Working for DigitalOcean
  • We innovate with purpose. You'll be part of a cutting-edge technology company with an upward trajectory, who are proud to simplify cloud and AI so builders can spend more time creating software that changes the world.
  • We prioritize career development. You'll work with some of the smartest and most interesting people in the industry, with resources for growth and development.
  • We care about your well-being. We provide a competitive array of benefits to support you, with details varying by location.
  • We reward our employees. Salary range is based on market data, experience, and skills, with potential bonuses and equity compensation for eligible employees.
  • We value diversity and inclusion. We are an equal-opportunity employer and do not discriminate on various bases; diversity of thought and background is encouraged.

This job posting is located in Karachi, Pakistan.


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