Marketing Officer

3 weeks ago


Islamabad, Islamabad, Pakistan Times Consultancy Full time
Marketing Officer
Times Consultancy, Pakistan

Job Description:

Bachelor's degree in marketing, communications, or related field.

Responsibilities:

  • Contribute to the implementation of marketing strategies.
  • Support the marketing manager in overseeing the department's operations.
  • Organize and attend marketing activities or events to raise brand awareness.
  • Plan advertising and promotional campaigns for products or services across various media (social, print, etc.).
  • Prepare content for the publication of marketing material and oversee distribution.
  • Collaborate with managers in preparing budgets and monitoring expenses.
  • Conduct market research to identify opportunities for promotion and growth.
  • Research and analyze market trends, competitor offerings, demographics, and other information affecting marketing strategies.
  • Utilize research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy.
  • Organize a calendar of marketing events, such as dinners, promotions, exhibitions, product launches, workshops, open days, or fundraising activities.
  • Write, edit, and proofread marketing material for use in different channels.
  • Report on trends and statistics across all digital media platforms.
Job Specification

Skills and Qualifications:

  • Bachelor's degree in marketing, communications, or related field.
  • Proven work experience in marketing for a minimum of 3 years.
  • Excellent interpersonal skills.
  • Solid knowledge of market research techniques.
  • Thorough knowledge of social media and web analytics.
  • Solid understanding of research techniques.
  • Knowledge of MS Office and marketing software (e.g., CRM).
  • Creativity and commercial awareness.
  • A team player with a customer-oriented approach.
  • Understanding of business practices, budgeting, and financial knowledge.

Abilities:

  • The ability to apply general rules to specific problems to produce logical answers.
  • The ability to generate multiple ideas about a topic.
  • The ability to listen to and understand spoken information and ideas.
  • The ability to communicate information and ideas clearly in speaking.

Work Styles:

  • Ability to analyze information and use logic to address work-related issues and problems.
  • Attention to detail and thoroughness in completing work tasks.
  • Reliability, responsibility, and dependability in fulfilling obligations.
  • Honesty and ethical behavior.
  • Willingness to take on responsibilities and challenges.
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