Creative Lead

18 hours ago

Islamabad, Islamabad, Pakistan Circles Full time
About Us

Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to effortlessly launch innovative digital brands or refresh existing ones, accelerating their transformation into techcos.

Today, Circles partners with leading telco operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.

Besides its SaaS business, Circles operates three other distinct businesses:
  • Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, Circles.Life is powered by Circles' SaaS platform and pioneering go-to-market strategies. It is the digital market leader in Singapore and has won numerous awards for marketing, customer service, and innovative product offerings beyond connectivity.
  • Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions. Its cloud-based Experience Cloud platform enables enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.
  • Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.

Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore Economic Development Board), with a track record of backing industry challengers.

About The Role

We live in an exciting time for creativity and creative artists. While technologies like generative AI are revolutionising and - to some extent - democratising creative design, at Circles, we are of the firm belief that these are mere and highly capable tools. The real magic occurs when these tools are wielded by a skilled artist. We are looking for such an artist to join us.

As the Digital Creative Lead at Circles, you will be at the forefront of our mission to redefine mobile experiences through cutting-edge digital creativity. You will work with a talented team of creatives to conceptualise and execute innovative campaigns, digital experiences, and brand initiatives that resonate with our diverse customer base across multiple markets. You will drive the evolution of our brand identity and customer engagement strategies while maintaining a high standard of creativity and innovation.

What You Will Do
  • Creative Strategy: Develop and implement a compelling creative vision that aligns with Circles' brand objectives and business goals.
  • Team Leadership: Mentor, and inspire a multidisciplinary team of designers and copywriters, to deliver outstanding work that pushes boundaries and exceeds expectations.
  • Campaign Development: Conceptualise and oversee the execution of integrated marketing campaigns across digital platforms, ensuring alignment with brand guidelines and marketing objectives.
  • Digital Experience: Drive the creation of engaging digital experiences, including website design, mobile apps, and interactive content, that enhance customer interaction and satisfaction.
  • Innovation and Experimentation: Foster a culture of innovation and continuous improvement within the creative team, encouraging experimentation with new technologies and creative approaches.
  • Cross-functional Collaboration: Collaborate closely with marketing, product, and technology teams to ensure seamless integration of creative concepts across all customer touchpoints.
  • Performance Analysis: Monitor and analyse the performance of creative campaigns and initiatives, leveraging data insights to optimise future strategies and enhance customer engagement metrics.
  • Budget Management: Manage the creative budget effectively, ensuring resources are allocated efficiently to maximise ROI and creative output.

What We Are Looking For
  • Proven Experience: Minimum 8 years of experience in a creative leadership role within an agency or in-house creative team, with a strong portfolio showcasing successful campaigns and projects.
  • Industry Knowledge: Deep understanding of digital marketing, mobile technology trends, and consumer behavior in the telecommunications or related industries.
  • Leadership Skills: Exceptional leadership abilities with a track record of managing and developing high-performing creative teams.
  • Strategic Thinker: Strong strategic and analytical skills, with the ability to translate business goals into creative strategies and actionable plans.
  • Creative Excellence: Demonstrated creativity and innovation in digital and traditional media, with a passion for pushing creative boundaries.
  • Collaborative Spirit: Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
  • Preferred: Strong grasp of emerging AI tools and their application in creative workflows to drive innovation and efficiency
  • Adaptability: Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Education: Bachelor's degree in Graphic Design, Fine Arts, Marketing, Communications, or related field.

What's On Offer

One of Circles.Life's key missions is to build the best place to work and grow. In order to do that, we offer:
  • Exponential career growth & ownership - Completely own your own career and determine how fast and in which direction you grow. Being in a hyper-growth environment means having the opportunity for 10x the learning at 10x the speed; watch your role expand as the company expands.
  • Impact from Day 1 - Translate ideas to action and help us to blaze the trial for innovative products and shake up the telco world, and beyond.
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