Social Media Manager

4 weeks ago

Lahore, Punjab, Pakistan SAT Full time

Location: Gulberg III, Lahore

Job Type: Full-time – Onsite

Experience Required: 2 years

Job Description:

The Social Media Manager will be responsible for developing and executing social media strategies to engage our audience, promote our brand, and drive traffic to our website. The ideal candidate will be a creative thinker with a strong understanding of social media platforms, analytics, and trends.

Key Responsibilities:

  • Develop and implement a comprehensive social media strategy to align with business goals
  • Create, curate, and manage published content (static and video) across all social media platforms
  • Monitor social media channels for industry trends and competitors' activities
  • Analyze and report on social media performance using analytics tools, and adjust strategies based on insights
  • Collaborate with other departments to manage brand reputation and coordinate promotional efforts
  • Stay up-to-date with the latest social media best practices and technologies
  • Track and analyze competitors' social media activities to identify opportunities and threats
  • Monitor and report on social media ROI and KPIs
  • Collaborate with the videographer and content team to develop creative concepts for video content
  • Host scripted and unscripted videos in a professional and engaging manner
  • Engage with our audience and foster a community of followers

Requirements:

  • Proven experience as a Social Media Manager or similar role
  • In-depth knowledge of major social media platforms (Facebook, Twitter, LinkedIn, Instagram, YouTube, etc.)
  • Experience with social media analytics tools (e.g., Google Analytics, Hootsuite, Buffer)
  • Strong understanding of SEO, web traffic metrics, and online marketing channels
  • Excellent communication, writing, and editing skills
  • Creative mindset with the ability to develop engaging content
  • Strong organizational and multitasking skills
  • Ability to work independently and as part of a team
  • Bachelor's degree in Marketing, Communications, or a related field
Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Motor Vehicle Manufacturing

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