Senior Content Writer

2 weeks ago

Karachi, Sindh, Pakistan Appedology Inc. Full time

We're seeking a Senior Content Writer with a passion for storytelling, a sharp editorial sense, and strong experience in social media content creation. In this role, you'll craft compelling content across digital channels, helping drive brand awareness, audience engagement, and lead generation. You'll collaborate with cross-functional teams to deliver high-impact messaging that aligns with our marketing goals and brand voice.

Key Responsibilities:

Write, edit, and manage high-quality content for blogs, website pages, email campaigns, newsletters, case studies, and more.

Create and optimize content specifically for social media platforms (LinkedIn, Instagram, Twitter/X, Facebook, etc.).

Work with designers and marketing teammates to develop creative and strategic content campaigns.

Maintain the company's brand tone and style guide across all platforms.

Monitor trends and conversations on social media to create timely and relevant content.

Analyze content and social performance metrics to improve content strategy and engagement.

Manage content calendars and ensure timely delivery of assets.

Collaborate with stakeholders across departments to gather insights and incorporate into content plans.

Qualifications:

Bachelor's degree in Communications, Journalism, Marketing, or a related field.

4+ years of content writing experience, ideally with some focus on social media or digital campaigns.

Exceptional writing, editing, and proofreading skills.

Experience creating platform-specific content for LinkedIn, Instagram, Twitter/X, and others.

Strong understanding of content trends, audience behavior, and brand positioning on social platforms.

Basic knowledge of SEO and content performance metrics is a plus.

Familiarity with content management and scheduling tools (e.g., WordPress, Hootsuite, Buffer).

Preferred Skills:

Background in B2B or tech industry writing.

Experience with visual storytelling and collaborating with design teams.

Comfortable adapting tone and style for various audiences and platforms.

Familiarity with analytics tools to track content and social performance.

Job Skill

SEO Content Writing Social Media

Total Positions:

1

Job Type:

Full Time

Shift:

Morning

No Preference

Bachelorsor higher

Experienced Professional

Experience:

4 Years - 5 Years

130000 -150000

5 Working Days, Medical Insurance, Provident Fund, Market Competitive Salary

#J-18808-Ljbffr

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