Email Marketing Specialist

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Co-Founder at Augment101, MBA in Sales & Marketing, Scaling IT Teams

About the Company:

Augment101 is a dynamic staff augmentation provider, connecting pre-vetted remote engineering and data professionals with top-tier companies. We're expanding our marketing team to scale our outreach efforts and need a strategic Email Marketing Specialist to craft high-converting campaigns that drive engagement with clients and talent.

About the Role:

Responsibilities:

• Campaign Strategy & Execution: Design, build, and deploy targeted email campaigns (nurture sequences, newsletters, promotional blasts) to attract clients (businesses) and candidates (talent). Segment audiences (e.g., tech hiring managers vs. data engineers) for hyper-personalized messaging. A/B test subject lines, CTAs, and layouts to optimize open rates, click-throughs, and conversions.
• Automation & Workflows: Develop automated email sequences (e.g., welcome series, lead nurturing, re-engagement) using tools like HubSpot, Mailchimp, or ActiveCampaign. Integrate email campaigns with LinkedIn outreach (Sales Navigator) and CRM pipelines for cohesive lead generation.
• Performance & Analytics: Track KPIs (deliverability, open rates, CTR, conversion to demos/talent sign-ups). Provide data-driven insights to refine strategies and report on ROI to leadership.
• Compliance & Brand Voice: Ensure GDPR/CAN-SPAM compliance and maintain sender reputation. Collaborate with designers and copywriters to align emails with Augment101's brand (clear, professional, tech-savvy tone).
• Cross-Team Collaboration: Partner with Business Development to support sales enablement emails (case studies, client testimonials). Work with HR to enhance talent acquisition campaigns (job alerts, onboarding sequences).

Qualifications:

• 2+ years in email marketing, preferably in B2B, staffing, or SaaS.
• Proficiency in email marketing platforms (e.g., Salesforce, HubSpot, Klaviyo) and basic HTML/CSS for email customization.
• Experience with CRM systems (e.g., Salesforce, HubSpot CRM) and list segmentation.
• Strong copywriting skills—ability to tailor messaging for clients (business pain points) and candidates (career opportunities).
• Analytical mindset with expertise in A/B testing and email analytics.
• Bonus: Familiarity with LinkedIn Sales Navigator or cold email outreach strategies.

Required Skills:

Proficiency in email marketing platforms, strong copywriting skills, analytical mindset.

Preferred Skills:

Familiarity with LinkedIn Sales Navigator or cold email outreach strategies.

Pay range and compensation package:

Competitive salary + performance bonuses tied to campaign success. Opportunity to shape email strategy for a fast-growing talent solutions brand. Career growth in marketing automation and demand generation.

Equal Opportunity Statement:

Join a team that's redefining remote talent solutions—your emails will directly impact how businesses discover top tech talent and how professionals find their dream roles.

How to Apply:

Send your resume and a portfolio (or examples of past email campaigns) to usman@augment101.com. In your cover letter, share:

• Your experience with email automation tools.
• A campaign you're proud of (metric-driven results preferred).

Seniority level

• Seniority levelEntry level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing, Sales, and Business Development
• IndustriesIT Services and IT Consulting

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