
Content and Social Media Specialist
1 week ago
Role Summary
The Content and Social Media Specialist is responsible for executing Codup's content and social media strategies to build brand awareness, engage target audiences, and support demand generation initiatives. This role focuses on producing high-quality content and managing social media channels, ensuring alignment with Codup's strategic objectives and Ideal Customer Profile (ICP).
Key Responsibilities
- Content Creation and Management
- Write and publish high-quality content, including blogs, case studies, whitepapers, email copy, and social media posts, aligned with ICP pain points and industry trends
- Collaborate with designers to create visually engaging multimedia assets like infographics, videos, and carousel posts
- Repurpose existing content into different formats for broader distribution across channels (e.g., turning blogs into LinkedIn snippets or case studies into Twitter threads)
- Social Media Management
- Manage Codup's presence on LinkedIn, Twitter, and Instagram by scheduling and publishing posts based on the provided content calendar
- Engage with followers by responding to comments, initiating conversations, and sharing relevant industry news to build community relationships
- Execute targeted campaigns to amplify content and events, ensuring alignment with other GTM efforts like ABM and event marketing
- Campaign Execution
- Support pre-, during-, and post-event campaigns by creating and distributing content that promotes Codup's participation in trade shows, webinars, and advisory dinners
- Assist in launching paid social campaigns in coordination with the Performance Marketing Specialist, ensuring consistent messaging across organic and paid efforts
- Community Engagement
- Identify and engage with influencers, partners, and key audience members on social platforms to expand reach and foster relationships
- Monitor conversations and trends in Codup's key industries (e.g., manufacturing and distribution) to identify opportunities for engagement or content creation
- Performance Tracking and Reporting
- Track content and social media performance using analytics tools like HubSpot, Google Analytics, and native social media insights
- Provide monthly performance reports highlighting key metrics (e.g., engagement, reach, and website traffic from social)
- Use data insights to recommend optimizations for future content and social campaigns
- Sales Enablement Support
- The Content and Social Media Coordinator enhances sales enablement by producing targeted content assets that align with sales objectives. They create compelling case studies, customer success stories, and thought leadership pieces that help the sales team demonstrate Codup's expertise and impact.
- Writing and Storytelling:
- Strong ability to craft compelling and error-free content tailored to different audiences and platforms
- Social Media Expertise:
- Proficiency with platforms like LinkedIn, Twitter, and Instagram, as well as scheduling tools (e.g., Hootsuite, Buffer, or HubSpot Social)
- SEO Knowledge:
- Basic understanding of SEO principles to optimize content for search visibility
- Project Management:
- Exceptional organizational skills to manage publishing schedules, meet deadlines, and collaborate with multiple stakeholders
- Analytics Proficiency:
- Experience with tracking and reporting tools to measure content and social media performance
- 2+ years of experience in content creation, social media management, or digital marketing
- Familiarity with B2B marketing principles and GTM strategies
- Basic graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus
- Executional Excellence: Ensures consistent, high-quality content and social engagement that supports Codup's GTM strategy and strengthens its brand presence
- Audience Engagement: Builds and nurtures relationships with target audiences, driving organic traffic and engagement
- Integrated Campaigns: Amplifies other marketing efforts, including ABM, events, and demand generation campaigns, by ensuring cohesive messaging across channels
Powered by JazzHR
1twmjAeifYSeniority level- Seniority levelMid-Senior level
- Employment typeFull-time
- Job functionMarketing and Sales
- IndustriesInternet Publishing
- Experience with tracking and reporting tools to measure content and social media performance
- The Content and Social Media Coordinator enhances sales enablement by producing targeted content assets that align with sales objectives. They create compelling case studies, customer success stories, and thought leadership pieces that help the sales team demonstrate Codup's expertise and impact.
Referrals increase your chances of interviewing at Codup by 2x
Get notified about new Social Media Marketing Specialist jobs in Karāchi, Sindh, Pakistan.
Karachi Division, Sindh, Pakistan 2 months ago
Assistant(e) Marketing Digitale Alternance F/HAssistant Manager-Business Development & MarketingWe're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr-
Social Media Marketing And Content Specialist
16 hours ago
Karachi, Sindh, Pakistan SAKAI Group Full timeJob Description:Role DescriptionThis is a full-time on-site role for a Social Media Content Specialist at Sakai Group (Motorcycle Parts and Electric Bikes) located in Karachi.The Social Media Content Specialist will be responsible for managing and creating content for various social media platforms, implementing social media marketing strategies, and...
-
Social Media Specialist
2 weeks ago
Karachi, Sindh, Pakistan Synapse Consulting Full timeSocial Media Specialist Synapse Consulting, Pakistan Synapse Consulting is one of the leading consulting firms working in areas such as Operation Research and Software Development (Mobile / Web) and Consultancy. Synapse Consulting is looking for Full Time Social Media Specialist.Job Description:We are looking for a Social Media Specialist who can attract and...
-
Social Media Specialist
16 hours ago
Karachi, Sindh, Pakistan Future TV Full timeSocial Media Specialist Future TV, Pakistan Responsibilities:Planning social media content & strategyCreate e-commerce copywriting (ranging from blog, email, landing page, ads) and social media content.Manage and run social media channels.Work with the business development team to achieve business targets.Requirements:Bachelor's degree in any major from a...
-
Social Media Specialist
2 weeks ago
Karachi, Sindh, Pakistan Maqaami Full timeWe are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding...
-
Social Media Specialist
2 weeks ago
Karachi, Sindh, Pakistan Right Click Full timeSocial Media Specialist Right Click, Pakistan We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users. The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing...
-
Social Media Content Creator
6 days ago
Karachi, Sindh, Pakistan beBeeMarketing Full timeAbout the RoleThis is a full-time, on-site position for a Social Media Marketing Specialist located in Karachi Division. The successful candidate will be responsible for developing and implementing social media strategies, creating engaging content, managing digital marketing campaigns, and maintaining effective communication with the audience.Key...
-
Social Media Specialist
2 weeks ago
Karachi, Sindh, Pakistan Arsasa Trading Full timeRequired Social Media Specialist in Karachi OfficeWHAT WE ARE LOOKING FOR:The successful candidate must have a solid background in digital marketing, including search engine optimization (SEO), social media marketing, social media optimization, and email direct marketing. They should possess a wealth of creative ideas and strategies to effectively engage...
-
Social Media Marketing Specialist
2 days ago
Karachi, Sindh, Pakistan beBee Careers Full time**Job Title:** Social Media Marketing SpecialistThe role of the social media marketing specialist is to design and implement a strategic approach to leverage all popular social media platforms. This includes managing multiple social media accounts, engaging audiences with content tailored to their needs and interests, and staying up-to-date with current...
-
Social Media Specialist
16 hours ago
Karachi, Sindh, Pakistan Nanosoft Technologies (Pvt) Ltd Full timeSocial Media Specialist Nanosoft Technologies (Pvt) Ltd, Pakistan Working with the Digital Manager and other departments to develop and implement the social media strategy.Take ownership of the execution and management of social media activities.Managing the day to day community management of all existing social media platforms (Facebook, Twitter, YouTube,...
-
Social Media Manager
2 weeks ago
Karachi, Sindh, Pakistan Pro Design and develop Full timeCompany DescriptionPro Design and Develop is a production company dedicated to bringing digital visions to life. Specializing in custom web development, UI/UX design, branding, and digital solutions, Pro Design and Develop delivers innovative and professional results tailored to meet the needs of its clients.Role DescriptionThis is a full-time remote role...