Content Writer

3 weeks ago

Islamabad, Islamabad, Pakistan Digital To Design Full time

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We are seeking a creative and detail-oriented Copywriter/Content Writer to join our team.

The ideal candidate has a passion for storytelling, excellent writing skills, and a strong ability to adapt content to diverse audiences and platforms. You will play a key role in crafting compelling content that aligns with our brand voice and engages our target audience.

Key Responsibilities:

1. Content Creation:

Write engaging and original content for websites, blogs, social media, email campaigns, product descriptions, and marketing materials.

Develop creative copy for advertisements, promotional campaigns, and other branded content.

2. Research and Strategy:

Research to understand target audiences, industry trends, and competitors.

Collaborate with the marketing team to align content with business goals and campaign objectives.

3. Editing and Proofreading:

Edit and proofread content to ensure clarity, accuracy, and adherence to brand guidelines.

Optimize content for SEO, readability, and user engagement.

4. Content Management:

Manage content calendars to ensure consistent delivery across platforms.

Assist in updating and maintaining content on websites and other digital platforms.

5. Collaboration and Ideation:

Work closely with designers, marketers, and other stakeholders to brainstorm and develop creative concepts.

Provide input on content strategies to improve reach and engagement.

6. Performance Analysis:

Monitor and analyze content performance metrics to identify areas for improvement.

Use insights to refine writing style and content strategies.

Qualifications and Skills:

Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

1-3 years of professional writing experience, preferably in marketing, advertising, or content creation.

Exceptional writing, editing, and proofreading skills with strong attention to detail.

Familiarity with SEO principles and keyword research tools.

Proficiency in using content management systems (e.g., WordPress) and writing tools (e.g., Grammarly, Hemingway).

Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Creative mindset with a strong understanding of tone, voice, and audience targeting.

Preferred Qualifications:

Experience in writing for digital platforms, including blogs, social media, and email campaigns.

Knowledge of analytics tools such as Google Analytics or social media insights.

What We Offer:

Competitive salary and benefits package.

Opportunities for professional growth and skill development.

A supportive and collaborative work environment that encourages creativity.

Seniority level
  • Seniority levelEntry level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing, Public Relations, and Writing/Editing
  • IndustriesIT Services and IT Consulting

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