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Creative Marketing Specialist
4 weeks ago
(Influencer & Growth Marketing)
Location: Lahore (On-site)
Experience: 1–2 years (luxury, agency & brand experience)
You will primarily focus on managing influencer relationships, paid digital campaigns, and growth marketing funnels. In addition to executing campaigns, you will collaborate with performance, design, and ecommerce teams to ensure strategic alignment and ROI optimization. You will play a key role in expanding brand reach, enhancing visibility through partnerships, and driving measurable results across acquisition channels. This position will support the Lead in shaping data-driven brand growth.
Key Responsibilities Are Following But Not Strictly Limited To
- Manage influencer programs: seeding, partnerships, content coordination, performance tracking.
- Execute paid media campaigns across Meta, Google, Pinterest, TikTok.
- Build full-funnel performance strategies for acquisition and conversion.
- Collaborate with creative teams on paid ad content and performance assets.
- Report on campaign ROAS, influencer KPIs, and channel growth.
- Monitor evolving influencer and performance media trends.
- Collaborate with the Creative Marketing Lead to ensure influencer partnerships and paid media strategies align with brand storytelling, luxury positioning, and campaign objectives.
- 1–2 years experience in influencer marketing or digital performance growth.
- Familiar with paid platforms, media buying, and campaign reporting.
- Analytical and data-driven decision-making skills.
- Creative mindset with luxury brand sensibility.
- Fluency in English; Urdu proficiency preferred.
