Google Adwords Specialist

3 weeks ago

Karachi, Sindh, Pakistan Walldorf Group Full time

We have immediate opening for a highly responsible Google Adwords Specialist to optimize successful marketing campaigns. We are searching for a very talented, creative, and experienced individual to join our team. The Google Adwords Specialist will be responsible for designing the overall marketing campaign around organizational objectives, refining keyword lists, optimizing and reviewing ad copy, organizing budget requirements, and ROI.

Your responsibilities may involve:

  • Researching campaigns across distinctive search engines.
  • Creating, classifying, and refining keyword lists to generate an inclusive campaign in Google Adwords that drives competent visitors to client sites.
  • Communicating consistently about timelines, budgets, objectives, performance reporting, and competitive intelligence analysis.
  • Applying successful bidding plans and efficient keyword organization.
  • Constantly observing, revising, and improving ad text as required.
  • Examining and assessing the implementation of campaigns and interpreting quantitative and qualitative data into suggestions for revising the strategy.
Job Specification

Hard Skills:

  • Google AdWords certification or equivalent proficiency will be an advantage.
  • Must understand the basics of Google Analytics.
  • Must have knowledge of using MS Excel (Pivot Tables) for evaluation.
  • Preferred e-commerce marketing proficiency.

Soft Skills:

  • Must possess strong investigative, verbal, and written abilities, a gregarious personality, and the capability to create complex data into suggested actions.
  • Detail-oriented and well-planned.
  • Strong prioritization and time management skills.
  • Investigative and problem-solving proficiencies to find resolutions to various PPC advertising troubles and prioritize work.
  • Self-starter with a can-do approach and robust work ethic.
  • Outstanding phone capability; great Internet and e-mail expertise.

Education and Knowledge Requirements:

  • Bachelor's degree from a certified institution, preferably in business, marketing, or a related field.
  • 2-4 years or more of PPC experience.
  • Strong computer skills, especially Excel.
  • Google AdWords certified or equivalent experience.
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