Marketing Manager

2 weeks ago

Islamabad, Islamabad, Pakistan Mediadecode Full time

We are actively hiring a Marketing Executive for our apps published on the Play Store.

APPLY NOW IF YOU MEET THE REQUIREMENTS BELOW:

Requirements for Marketing Executive:
  1. Implement ASO strategies to increase organic downloads and conversion rates.
  2. Maintain a strong understanding of Android Vitals, including ANR and Crash analytics.
  3. Research and propose trending game ideas, and plan market-relevant screenshots based on current trends.
  4. Stay updated with current and upcoming Google developer policies.
  5. Leverage Firebase to plan strategies for user retention.
  6. Analyze competitors and devise strategies accordingly.
  7. Manage ASO Executives responsible for titles, descriptions, content writing, backlinking, and other ASO tasks.
  8. Test, track, and optimize A/B tests on app stores to improve download conversion rates and store page traffic.
  9. Provide post-production and icon suggestions adhering to ASO standards.
  10. Develop ASO strategies to ensure apps rank at the top of search results in relevant app stores.
  11. Optimize app store pages to improve conversion rates using content and visual tools.
  12. Monitor and analyze app store rankings with the latest analytics tools.
  13. Conduct keyword research in multiple languages.
  14. Write app descriptions and titles incorporating researched keywords.
  15. Proofread and edit reports for clarity and accuracy.
  16. Have a strong understanding of keyword research and mobile platform technologies.
  17. Understand the processes of different app stores thoroughly.
Additional Requirements:


• Write content and store listing descriptions for our games on the App Store.


• Analyze game performance within stores.


• Manage reviews and feedback for games.


• Handle paid advertising campaigns for games.

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