Social Media Manager

3 weeks ago

Lahore, Punjab, Pakistan NaskSoft Full time

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Timings: 1:00 PM – 10:00 PM

NaskSoft is seeking a Social Media Manager with expertise in performance marketing and organic growth strategies. This role requires a creative strategist who understands platform algorithms and knows how to craft scroll‑stopping campaigns that drive real business results.

Key Responsibilities:

  • Develop and execute social media strategies to boost organic reach across Facebook, Instagram, TikTok, LinkedIn, and Pinterest.
  • Manage paid ad campaigns on Meta Ads, Google Ads, and TikTok Ads – from planning to optimization and reporting.
  • Execute email marketing campaigns using professional tools for segmentation, automation, and performance tracking.
  • Plan and create visual content strategies that maximize engagement and visibility.
  • Analyze channel insights to align with evolving platform algorithms and ensure data‑driven decision‑making.
  • Utilize productivity and time‑saving tools to streamline operations and maintain campaign efficiency.
  • Collaborate with internal teams to manage multiple projects simultaneously.

Required Skills & Experience:

  • 4+ years of experience in social media management and performance marketing (UK market experience is a strong plus).
  • Strong understanding of content trends, platform algorithms, and growth tactics.
  • Proven ability to multitask and work under tight timelines.
  • Experience with Meta Ads Manager, Google Ads, TikTok Business Suite, and email marketing tools.
  • Creative mindset with strong attention to analytics and ROI.
  • Ability to adapt quickly and pick up new tools/strategies fast.

Why Join Us?

  • At NaskSoft, you'll work on diverse digital campaigns and contribute to brand visibility and revenue growth with full creative freedom and a performance‑driven environment.
Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesIT Services and IT Consulting

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