Sales Engineer

Job description:

Sales Engineer — Custom Software Development

Location: Remote — U.S. Time Zones

Employment Type: Full-Time

Reports To: CEO / Head of Sales

About WADIC

Founded in 2007, WADIC is a trusted custom software development and technology consulting company helping businesses accelerate digital transformation and achieve measurable business outcomes. With a team of 70+ engineers across three countries, we design and build scalable technology solutions across web and mobile development, enterprise software, ERP, AI-powered applications, UI/UX, DevOps, Quality Assurance, and IT consulting. For nearly two decades, we have partnered with startups, SMBs, and enterprises to solve complex technology challenges, modernize their operations, launch new digital products, and drive sustainable growth.

About The Role

We are looking for a Sales Engineer who combines strong technical knowledge with exceptional consultative selling and relationship‑building skills. This is a full‑cycle sales role. You will own opportunities from the initial discovery conversation through technical solutioning, proposal development, negotiation, and contract signing. You will work closely with WADIC's engineering and delivery teams to develop solutions that align with each client's business objectives, technical requirements, budget, and timeline. Beyond new business development, you will play a key role in growing existing client accounts by identifying opportunities for additional software projects, AI initiatives, integrations, modernization, ERP, cloud services, and long‑term technology partnerships. Your success will be measured by both new business acquisition and existing account growth.

Key Responsibilities

• Own the complete sales cycle from initial discovery through contract signing.
• Conduct consultative discovery sessions to understand business objectives, pain points, technical requirements, budgets, timelines, and decision‑making processes.
• Translate client needs into practical technology solutions and engagement strategies.
• Develop high-level solution architectures, project estimates, budgets, timelines, and recommended team structures.
• Lead technical presentations, capability presentations, product demonstrations, and proof-of-concepts.
• Partner with engineering and delivery teams to develop proposals, technical solutions, and Statements of Work (SOWs).
• Confidently discuss architecture, scalability, security, technology stacks, integrations, development methodologies, and delivery approaches with clients.
• Identify upselling and cross‑selling opportunities within existing accounts.
• Conduct regular account reviews to uncover future technology, development, and modernization opportunities.
• Maintain accurate CRM records, including pipeline stages, activities, opportunity values, and revenue forecasts.
• Ensure a smooth, well‑documented handoff from Sales to Delivery.
• Gather customer and market feedback to help improve WADIC's services, positioning, sales strategy, and go‑to‑market approach.

Requirements

• 3–7 years of experience in Sales Engineering, Solution Consulting, Technical Sales, Pre-Sales, or a similar role.
• Demonstrated experience selling custom software development, IT services, SaaS, technology consulting, or staff augmentation.
• Proven track record of closing mid‑market or enterprise technology deals.
• Strong understanding of:
• Web & Mobile Development
• Cloud Platforms
• DevOps
• QA & Software Testing
• Modern Software Architecture
• Working knowledge of:
• ERP: Odoo, SAP, Microsoft Dynamics, NetSuite
• API Integrations: REST, GraphQL, OAuth
• CRM: Salesforce, HubSpot, Zoho
• AI & Automation: AI Agents, LLMs, RAG, Workflow Automation
• Excellent English communication, presentation, and negotiation skills.
• Strong consultative selling, discovery, relationship‑building, and closing abilities.
• Ability to explain complex technical concepts clearly to both technical and non‑technical stakeholders.
• Comfortable working during U.S. business hours.
• Self-driven, organized, accountable, and results‑oriented.

Preferred Qualifications

• Experience working with software development agencies, IT outsourcing companies, technology consultancies, or system integrators.
• Experience selling technology solutions to U.S.-based SMB and mid‑market customers.
• Understanding of software engagement models, including Fixed‑Price Projects and Dedicated Development Teams.
• Technical background or previous experience in software engineering.
• Experience selling AI, ERP, cloud, enterprise software, integrations, or digital transformation soluti