SEO Specialist

3 weeks ago

Karachi, Sindh, Pakistan Dua Marketing Full time

We are seeking an experienced and proven SEO Expert who has a track record of delivering stellar results for clients, particularly responsible for executing day-to-day performance marketing strategies for clients in the hospitality, tourism, and technology industries. You will analyze content creation strategies, perform SEO audits, conduct competitor analysis, and collaborate with the SEO team. Managing multiple websites requires efficient time management skills.

Job Specification

Requirements:

  • At least 1 year of experience in SEO strategies and implementation for marketing agencies.
  • Proven experience with Google Analytics, Google Tag Manager, Google Search Console, and SEO tools such as Ahrefs, SEMrush, BrightLocal, and One Hour Indexing.
  • Strong communication, commitment, analytical, and problem-solving skills.
  • Knowledge of ranking factors, search engine algorithms, and link-building strategies.
  • Up-to-date with the latest trends and best practices in SEO.
  • Solid understanding of performance digital marketing, conversion optimization, and online customer acquisition.
  • Knowledge of HTML, CSS, programming languages, and blogging is a plus. Experience in keyword research and domain authority strategies is also desirable.

Responsibilities:

  • Optimize and implement the SEO team's link-building strategies.
  • Recommend on-site and off-site SEO activities (web architecture, content, etc.) to improve keyword rankings for clients.
  • Collaborate with the SEO and web development teams to ensure SEO best practices are implemented on new sites.
  • Work with the content team to incorporate SEO best practices in content creation and strategy.
  • Research the latest search engine updates and ranking factors.
Marketing and Advertising - Karachi, Pakistan
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