Digital Marketing Manager

2 weeks ago

Rawalpindi Cantonment, Pakistan Teach9 Full time

We are an innovative and technology focused business within the Education sector and are looking for a highly ambitious and motivated Digital Marketing Freelancer.

You will be part of a growing technology driven enterprise that is creating a global education platform for students and teachers to connect seamlessly. We are seeking a sharp individual that understands and appreciates technology, and encompasses good business acumen and corporate skills.

Main Responsibilities

  • Websites: Developing and maintaining company website copy.
  • Google Analytics - Reporting, analysing and interpreting statistical web data.
  • SEO - Developing strategies to increase the number of visitors to the websites. Identify, implement and evaluate content, promotion, engagement and conversion strategies to maximise growth.
  • PPC - Initiating & monitoring sponsored online advertising to appear alongside organic results. Analyse key metrics and tweak strategies as needed
  • Social Media – Managing all social media accounts and social paid ads.
  • PR – Managing PR and Media relations, contacting influencers.
  • E-Newsletters – Managing weekly newsletter campaigns (html)
  • Graphic Design – working on both digital and other marketing materials
  • Photography - Managing an ongoing image bank, editing images for use on all digital platforms.
  • Blog – Managing and writing content for our blog.

Knowledge & Skills:

  • Adobe InDesign and Photoshop
  • Google Analytics, PPC, SEO tools
  • WordPress, Mailchimp

The candidate we are looking for needs to have:

  • 2 years experience in a digital marketing role and working with social media
  • Good knowledge of Microsoft Office: Excel, PowerPoint, Word and Outlook
  • Understanding of SEO techniques
  • The capacity to prioritise whilst working across multiple projects.
  • A keen interest in new technologies / software and changing online platforms.
Job Specification
  • 2 years experience in a digital marketing role and working with social media
  • Good knowledge of Microsoft Office: Excel, PowerPoint, Word and Outlook
  • Understanding of SEO techniques
  • The capacity to prioritise whilst working across multiple projects.
  • A keen interest in new technologies / software and changing online platforms.
Education Management - Rawalpindi, Pakistan
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