Creative Brand Visionary Leader

2 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

Job Summary:

We are seeking a visionary leader to shape our brand image and drive creative marketing campaigns.

Key Responsibilities:

  1. Creative Communication Strategy: Develop and execute comprehensive creative communication strategies that align with the company's overall goals and objectives.
  2. Brand Identity: Define and refine the brand's unique value proposition, ensuring it resonates with the target audience and distinguishes us from competitors.
  3. Visual and Verbal Identity: Oversee the development and maintenance of the visual and verbal identity of our brands, products, and assets.
  4. Integrated Marketing Campaigns: Drive and facilitate the creation of integrated marketing campaigns that effectively communicate our brand's message and drive brand awareness and engagement.
  5. Team Leadership: Build and manage a high-performing team, providing guidance, mentorship, and clear direction to achieve defined objectives.
  6. Cross-Functional Collaboration: Collaborate closely with other departments to ensure alignment with creative and branding requirements.
  7. Market Research and Analysis: Study market trends, tools, technology, and various methods to stay updated on industry trends, consumer preferences, and competitive landscape.
  8. KPI Tracking: Establish and track key performance indicators to measure the success of departmental initiatives.

Requirements and Qualifications:

  1. Educational Background: Bachelor's degree in Creative Arts, Marketing, or a related field (Master's degree preferred).
  2. Experience: Proven experience of 7 to 8 years in creative branding, communication, audio/video production, and external agency relationship role.
  3. Leadership and Team Management: Strong leadership and team management skills, with experience leading cross-functional teams.
  4. Communication and Interpersonal Skills: Exceptional communication and interpersonal skills, with the ability to inspire and influence others.
  5. Creative Thinking: Analytical mindset with the ability to use data and market research to inform branding decisions.
  6. Proficiency in Tools: Proficiency in Adobe Creative Suite, Canva, video editing, and post-production tools and software.

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