Strategic Media Leader

1 day ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

As a Strategic Media Leader, you will be responsible for developing and executing integrated media strategies that align with the telco client's marketing objectives and business goals.

  • Lead Media Planning & Buying: Oversee the planning and optimization of media investments across all channels, including digital, TV, radio, OOH, and emerging platforms.
  • Leverage Consumer Insights: Use consumer insights, competitive analysis, and data analytics to craft impactful media strategies.
  • Stay Ahead of Trends: Stay ahead of industry trends, ensuring the adoption of cutting-edge technologies, programmatic media, and AI-driven solutions.
  • Collaborate with Stakeholders: Work closely with internal teams, including account management, analytics, and creative, to ensure seamless execution.
  • Client Advisory: Act as a key advisor to the telco client, providing strategic recommendations and ensuring high levels of client satisfaction.
  • Performance Tracking: Establish KPIs, track campaign effectiveness, and drive optimization to maximize ROI.
Requirements and Qualifications
  • A motivated and passionate media professional with at least 5+ years of experience in a strategy and/or planning function.
  • Able to work with data to develop insights and recommendations for clients.
  • A collaborative attitude and approach to solving problems.
  • A mastery of your strategic capability, and a basic understanding across other forms of strategy, including brand strategy, communications strategy, digital & media strategy.
  • A constant curiosity to challenge the status-quo.


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