Digital Marketing Professional

3 days ago

Karachi, Sindh, Pakistan beBeeDigitalMarketing Full time 70,000 - 110,000
Job Opportunity

We are seeking a skilled and motivated digital marketing professional to join our team on a remote basis. This position requires working during Eastern Standard Time (EST) hours, which will be night shift in Pakistan.

As a key member of our digital marketing team, you will be responsible for developing and executing performance-driven SEO & PPC campaigns to drive lead generation for clients. You will also manage PPC campaigns across various platforms, strategize and execute compelling social media marketing campaigns, optimize ad creatives and landing pages, and conduct A/B testing to refine marketing campaigns.

You will work closely with our team members to maximize the impact of digital marketing efforts and ensure all digital marketing activities are aligned with the overarching marketing objectives of the clients.

Key Responsibilities:

  • Develop and execute performance-driven SEO & PPC campaigns to drive lead generation for clients.
  • Manage PPC campaigns across various platforms (such as Google Ads, Facebook Ads), ensuring effective keyword research, ad creation, and performance monitoring.
  • Strategize and execute compelling social media marketing campaigns across different platforms (Facebook, Instagram, LinkedIn, TikTok).
  • Optimize ad creatives and landing pages. Monitor campaign performance and provide actionable insights.
  • Plan, create, and manage high-quality content for social media channels that aligns with the client needs and resonates with their target audience.
  • Conduct A/B testing to refine marketing campaigns, aiming to increase client ROI.
  • Adapt strategies promptly to changes in platform algorithms and market trends.
  • Analyze and report on the performance of digital marketing campaigns, adjusting strategies as needed for optimal results.
  • Collaborate with team members to maximize the impact of digital marketing efforts, ensuring a cohesive approach.
  • Keep abreast of the latest trends in SEO, PPC, and social media marketing.

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