Brand Development Associate

5 days ago


Lahore, Punjab, Pakistan SAS Pak Cargo Pvt Ltd Full time

Job Title: Brand Development Associate

We are seeking a skilled Brand Development Associate to develop and implement online marketing strategies that drive brand awareness, customer engagement, and lead generation.

The ideal candidate should have expertise in digital campaigns, content creation, SEO, social media management, and analytics.

Key Responsibilities:

  • Plan, execute, and optimize digital marketing campaigns across various platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.).
  • Manage and grow social media presence, creating engaging content that aligns with brand strategy.
  • Perform keyword research and optimize website content for SEO to improve organic reach.
  • Analyze digital marketing performance using tools like Google Analytics, Facebook Business Suite, and CRM systems.
  • Collaborate with designers, content writers, and sales teams to align marketing efforts with business goals.
  • Conduct competitor analysis and market research to stay updated on industry trends.
  • Assist in email marketing campaigns, lead nurturing, and marketing automation.
  • Monitor and manage online customer reviews and brand reputation.
  • Support website content updates, landing pages, and A/B testing for better conversions.

Requirements:

  • Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
  • 2-3 years of experience in digital marketing, preferably in the home automation, interior design, or retail industry.
  • Proficiency in Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Campaign Manager.
  • Strong understanding of SEO, SEM, and social media marketing strategies.
  • Experience with content management systems (CMS) like WordPress.
  • Hands-on experience with analytics tools such as Google Analytics


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