
Creative Visual Designer
1 week ago
The role of a Visual Designer is to create visually compelling and user-centric designs that enhance engagement, drive conversion, and foster brand loyalty. As part of the creative team, we bring our brand to life across various digital touchpoints, working to align creative strategy with overall marketing and business objectives.
Main Responsibilities:- Designing Creative Customer Journeys: Collaborate with marketing, merchandising, and brand strategy teams to design and map end-to-end creative journeys for customers, ensuring each touchpoint is visually appealing, on-brand, and optimized for user experience. Develop seasonal and event-based shop experiences on the website and in-app that showcase collections, highlight promotions, and cater to customers' evolving needs.
- Iterative Design Based on Marketing Goals: Work closely with merchandising and marketing teams to understand key campaign goals, adapting digital creatives accordingly. Use an iterative approach to test, refine, and evolve designs based on performance data, stakeholder feedback, and changing marketing objectives.
- Cross-Channel Asset Creation: Assist in developing visual assets for digital channels such as e-commerce, social media, email marketing, and paid advertising. Ensure designs are optimized for each platform and align with brand guidelines.
- Technical Collaboration: Understand website and mobile platform capabilities, collaborating with developers to ensure design feasibility. Troubleshoot design challenges, translate design requirements into actionable specs, and provide UX/UI insights to ensure designs are fully realized.
- Bachelor's degree in graphics design or related field
- 2-3 years of experience in design & digital marketing; retail experience is a plus
- Proficiency in Figma for wireframing, prototyping, and responsive design
- Strong knowledge of Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Familiarity with UX research methods such as A/B testing, user interviews, surveys
- Excellent collaboration skills across teams
- Experience with project management tools (e.g., Asana, Jira, Trello)
- Proficiency with analytics tools like Google Analytics or Adobe Analytics is advantageous
- Stay updated on new design tools and methodologies
- Maintain a customer-centric approach in all design initiatives
- Actively seek and incorporate feedback for continuous improvement
- Manage multiple projects and meet deadlines effectively
- Analyze data to inform and optimize creative strategies
- Keep abreast of e-commerce, digital marketing, and UX trends
- Engage in ongoing professional development through webinars and workshops
This role requires a Mid-Senior level designer with a strong portfolio and excellent communication skills. The ideal candidate will be able to demonstrate their ability to work collaboratively and adapt to changing priorities.
The successful candidate will have a passion for creating engaging and effective visual designs that drive results. If you are a motivated and talented designer looking for a new challenge, please apply today
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