Outbound Marketing Professional

1 week ago


Lahore, Punjab, Pakistan Cogent Labs Full time
Cogent Labs is a vibrant innovation hub that offers exciting opportunities for talented individuals. We are seeking an experienced Outbound Marketing Professional to join our Lahore office and contribute to our success through effective lead generation and strategic outreach.

About the Role:

This key position involves leveraging LinkedIn's powerful platform to drive business growth through targeted outreach and lead generation. If you have a proven track record of success in outbound marketing and a passion for innovative approaches, we encourage you to apply.


Essential Skills and Qualifications:
  1. A minimum of 2 years of experience in LinkedIn lead generation with a strong focus on delivering results.
  2. Demonstrated expertise in identifying and engaging with potential customers using LinkedIn Sales Navigator and similar tools.
  3. Excellent communication and copywriting skills to craft compelling outreach messages.
Desirable Qualifications:
  1. Background in B2B SaaS, tech, or digital services industries.
  2. Familiarity with industry-specific tools such as Apollo, Expandi, or similar platforms.
  3. Ability to work effectively in a startup or entrepreneurial environment.
Responsibilities and Deliverables:
  1. Develop and execute targeted LinkedIn outreach campaigns to identify and engage with potential customers.
  2. Regularly analyze and optimize lead generation strategies to achieve consistent results.
  3. Maintain a deep understanding of ICPs and adjust outreach efforts accordingly.
Benefits and Perks:
  1. Daily lunch, performance bonuses, medical coverage, financial assistance, travel allowance, and other attractive benefits.
Culture and Values:
  1. Inclusive approach, high energy, integrity, and attention to detail.


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