Digital Marketing Specialist

5 days ago


Lahore, Punjab, Pakistan RTroniX Full time
RTroniX is a dynamic international marketing company that empowers businesses with innovative solutions. Our mission is to support companies with cutting-edge technology and digital marketing services. We are seeking a talented individual to join our creative team as a Digital Marketing Specialist & Graphic Designer. The ideal candidate will have experience in developing, implementing, and managing digital marketing campaigns, analyzing campaign performance using analytics tools, optimizing website content and structure for SEO and SEM, and coordinating with the content team to create engaging content.

Job Responsibilities:
  • Campaign Development: Develop, implement, and manage digital marketing campaigns.
  • Performance Analysis: Analyze and report on campaign performance using analytics tools.
  • SEO & SEM Optimization: Optimize website content and structure for SEO and SEM.
  • Content Coordination: Coordinate with the content team to create engaging content.
  • Trend Monitoring: Stay up-to-date with the latest digital marketing trends and technologies.
Graphic Design:
  • Visual Content Creation: Create visually appealing graphics for social media, email campaigns, and websites.
  • Marketing Materials Design: Design marketing materials including brochures, flyers, banners, and advertisements.
  • Brand Guidelines Maintenance: Maintain and update the company's brand guidelines.
  • Creative Collaboration: Collaborate with the marketing team to develop creative concepts and campaigns.
  • Brand Consistency: Ensure all designs align with the company's brand identity and message.

Requirements:
  • College Diploma or Bachelor's degree in Marketing, Graphic Design, or a related field.
  • Proven experience in digital marketing and graphic design.
  • Proficiency in Adobe Creative Suite and other design software.
  • Strong understanding of social media marketing.
  • Excellent communication and project management skills.
  • Ability to work independently and as part of a team.
  • Strong attention to detail and creativity.

Preferred Qualifications:
  • Experience with video editing software.
  • Knowledge of HTML, CSS, and basic web design principles.
  • Familiarity with content management systems (CMS) like WordPress.
  • Certifications in Google Analytics, Google Ads, or similar.

What We Offer:
  • A competitive salary.
  • Flexible working hours and remote work options.
  • Opportunities for professional growth and development.
  • A creative and collaborative work environment.


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