Digital Marketing Specialist

20 hours ago


Lahore, Punjab, Pakistan Digital Phantom Full time

Company Overview

Digital Phantom is a comprehensive digital marketing agency dedicated to helping businesses succeed in the digital world. We provide services across SEO, PPC, e-commerce, social media, and more.

Our team thrives in a remote environment, delivering excellent results for clients across North America.

Salary

Competitive salary and growth opportunities are available for this role.

Job Description

We are seeking a talented SEO & PPC Expert to join our team. This is a remote position with working hours aligned to US/Canadian timezones.

The ideal candidate will have experience in creating and managing SEO strategies, paid ad campaigns, and optimizing e-commerce platforms to drive revenue growth.

Responsibilities

  1. SEO:
    • Conduct keyword research and analysis to optimize content for organic search.
    • Develop and implement on-page and off-page SEO strategies.
    • Track, analyze, and report on SEO performance.
  2. PPC Management:
    • Create, monitor, and optimize PPC campaigns on platforms like Google Ads, Bing, and social media.
    • Perform A/B testing on ad creatives and landing pages to improve conversion rates.
    • Analyze campaign performance data and adjust strategies to meet ROI goals.
  3. E-Commerce Optimization:
    • Optimize product listings for SEO and user experience.
    • Implement strategies to improve conversion rates and sales performance.
    • Work on platforms like Shopify, WooCommerce, and Amazon to enhance the user journey and boost sales.
  4. Data Analysis:
    • Use tools like Google Analytics, Google Tag Manager, and other analytics platforms to gather insights.
    • Provide regular reports on performance metrics and recommend improvements based on data.

Requirements

  1. Proven experience with SEO, PPC management, and e-commerce strategies.
  2. Proficiency with Google Analytics, Google Ads, Google Search Console, and other digital marketing tools.
  3. Experience with e-commerce platforms (Shopify, WooCommerce, Amazon, etc.).
  4. Strong analytical skills to interpret data and make data-driven decisions.
  5. Ability to work in US/Canadian timezones.
  6. Excellent verbal and written communication skills.

Benefits

  1. Remote work flexibility.
  2. Opportunity to work with a dynamic and growing team.


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