Social Media Lead

5 days ago


Lahore, Punjab, Pakistan Oxbridgedigital Full time
About the Job

Oxbridgedigital is looking for a highly motivated Social Media Lead to join our team.

In this role, you will be responsible for defining target audiences for social media campaigns, creating plans to nurture leads through the marketing funnel, and analyzing campaign performance to inform optimization strategies.

Key Responsibilities:
  • Audience Analysis and Campaign Planning
  • Content Creation and Management
  • Campaign Execution and Optimization
  • Community Engagement

You will work closely with cross-functional teams to develop multimedia assets, manage paid advertising campaigns, and maintain a content calendar to ensure consistent posting and promotion of campaigns.

Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in social media marketing with a focus on lead generation.
  • Strong analytical skills, with the ability to interpret data and adjust strategies accordingly.
  • Excellent communication and writing skills.
  • Hands-on experience with paid social campaigns and content creation.

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