
Marketing Campaign Strategist
2 days ago
We are seeking a highly skilled and motivated marketing professional to fill this role.
The ideal candidate will have excellent verbal and written communication skills, with the ability to express ideas clearly and listen effectively.
You will be able to prioritize tasks and duties to ensure efficient and effective completion of work.
Key Responsibilities:- Create integrated marketing campaigns based on market segments to gain new customers and build repeat business.
- Work with sales and marketing to ensure proper messaging, timing, and execution of multi-channel campaigns.
- Project management of campaigns to drive pipeline growth leveraging and align key marketing channels with consistent content/messaging.
- Recommend and present campaign strategy briefs that tie into detailed tactical plans for building awareness, consideration, and purchasing decisions.
- Provide ongoing reporting, campaign insights, and goal pacing to stakeholders.
- Constantly monitor, measure, and hone the performance of sales enablement to enact programs that achieve revenue goals for each target market.
- Plan seamless integration of campaigns and across channels, within the prescriptive buyer journeys and overall segment campaign plans.
- Passionate about optimizing campaigns, events, and marketing programs.
- Have a hunter mentality.
- Loves being part of a team.
- Cares about the details, is very reliable, and friendly.
- Driven, organized, and enjoys multitasking.
- Comfortable working with team members across time zones.
- 7+ years marketing experience in B2B campaign, preferably in services.
- Experience coordinating events and trade show marketing campaigns.
- Proven ability to plan, execute, and optimize campaigns with a demonstrable impact on revenue.
- Understanding of the sales pipeline and sales processes.
- A self-starter with excellent project management and communication skills.
- Demonstrated experience defining and measuring programs, including analytics and reporting.
- Experience with Hubspot, Google Analytics required.
- BA/BS degree in relevant field (Communication, Digital Marketing).
- Market competitive salary and performance-based bonuses.
- Medical Insurance.
- Generous PTO and holiday schedule.
- Company-sponsored team outings and social events.
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