
Marketing Strategist Lead
4 days ago
We are a leading IT solutions provider dedicated to delivering top-notch services that meet our clients' evolving needs.
Job DescriptionWe seek a highly skilled Senior Marketing Strategist to lead our marketing efforts and drive business growth. The ideal candidate will have exceptional content writing skills, expertise in digital marketing channels, and a solid understanding of online presentation management.
Main Responsibilities- Analyze brand positioning and consumer insights to inform marketing strategies.
- Develop and implement multi-channel marketing campaigns across social media platforms including Google, Facebook, Instagram, and others.
- Manage paid advertising campaigns to achieve maximum ROI.
- Craft and communicate our company vision and mission to stakeholders.
- Translate brand elements into actionable plans and go-to-market strategies.
- Lead a team of marketing professionals working on brand initiatives.
- Oversee creative development to motivate target audiences and drive conversions.
- Establish performance metrics, cost parameters, market applications, and sales estimates.
- Measure and report the performance of all marketing campaigns, assessing ROI and KPIs.
- Maintain market trend awareness, conduct consumer research, and monitor competitors' activities.
- Direct new and ongoing marketing and advertising activities.
- Monitor product distribution and consumer reactions.
- Design innovative growth strategies to propel business forward.
- Exceptional content writing skills and expertise in digital marketing channels.
- A positive, energetic, and dynamic personality with excellent organizational skills and multi-tasking capabilities.
- Solid understanding of online presentation management and experience running online presentations.
- Bachelor's degree in business or equivalent experience.
- Advanced knowledge of Facebook Ads Manager, Google AdWords, and Google Analytics.
- Proven ability to manage social media pages (Facebook, Twitter, Instagram).
- Detailed understanding of Pakistan marketing landscape.
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