
Mobile Growth Expert
11 hours ago
**Job Title:** Mobile Growth Expert
At our organization, we're on a mission to drive user acquisition, retention, and monetization initiatives across our consumer app. We're seeking an experienced Mobile Growth Expert to lead the charge in achieving this goal.
The ideal candidate will have a proven track record in growing large-scale consumer apps in fast-paced environments. They'll be responsible for executing the app growth strategy across the full funnel (Acquisition, Activation, Retention, Revenue, and Referral) while maintaining a strong ROI. This includes owning and executing paid and organic growth levers, leading experimentation for in-app engagement and retention, and building and maintaining dashboards using tools like Mixpanel, Firebase, and Google Data Studio.
The successful candidate will also collaborate with Product, Tech, and CX teams to shape the user journey, reduce friction in onboarding, and drive feature adoption. They'll implement clickable push notifications and deep linking to drive specific in-app behaviors and drive initiatives such as in-app ad monetization.
Additionally, the Mobile Growth Expert will mentor a team of growth analysts and marketing specialists, contribute to annual strategy planning, budgeting, and forecasting, and influence senior stakeholders and represent the growth agenda in cross-functional forums.
Requirements- 5–7 years of experience in Mobile Growth, Digital Marketing, or Product-Led Growth, ideally in fintech, telecom, or e-commerce.
- Hands-on expertise with analytics platforms, CRM tools, and ad platforms.
- Strong grasp of Excel, cohort modeling, LTV frameworks, and predictive analytics.
- Experience managing large-scale campaigns with budget accountability.
- Ability to lead cross-functional teams and thrive in high-stakes, fast-growth environments.
We offer a dynamic work environment that fosters innovation, collaboration, and continuous learning and development. Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success.
Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.
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