Product Marketing Strategist

2 weeks ago

Lahore, Punjab, Pakistan beBee Careers Full time

Bachelors Degree in Business, Marketing, Management Sciences

We are looking for individuals who can develop a new business and marketing channel and create strategic clients. This is an excellent opportunity for business graduates who are interested in social networks, marketing & business development and would like to gain hands-on experience with an innovative, product-based IT start-up.

Job Overview
  • We require a highly motivated individual to develop and implement product go-to-market plans, working closely with all departments to execute.
  • The ideal candidate will be responsible for developing the core positioning, messaging and segmentation for our products.
  • This role involves managing the entire product line life cycle from strategic planning to tactical activities.
  • The successful candidate will specify market requirements for current and future products by conducting market research supported by ongoing visits to customers and non-customers.
  • Responsibilities include customer-facing system documentation and performing product demos to customers.
  • The position requires delivering effective presentations and product demonstrations as needed to support analyst, partner, and prospective customer meetings.
  • The ideal candidate will also develop highly tailored content for business plans.
  • Able to work with software developers and team leads throughout the software development lifecycle to ensure quality.

Location: Information Technology and Services

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