Email and Social Media Manager

3 days ago

Karachi, Sindh, Pakistan beBee Careers Full time

We are looking for a highly skilled professional to oversee email marketing, social media marketing, and SEO efforts.

Key Responsibilities
  • Email Marketing:
    • Design and implement targeted email campaigns to drive business growth.
    • Collaborate with cross-functional teams to ensure cohesive messaging and branding.
    • Develop and maintain email templates that align with our brand standards.
    • Edit and proofread emails for accuracy and quality.
    • Manage and update email databases to ensure optimal performance.
    • Nurture relationships with engaged prospects through timely follow-ups.
    • Optimize email campaigns for improved conversion rates.
    • Analyze campaign metrics to inform future strategies.
  • Social Media and SEO:
    • Deep understanding of Facebook Business Manager and its integration with Instagram.
    • Proficiency in analyzing algorithms behind key metrics such as Reach, Traffic Generation, Brand Awareness, and Engagement.
    • Hands-on experience in creating and optimizing Google Adwords campaigns.
    • Ability to craft compelling digital campaigns that engage target audiences.
    • Experience in optimizing landing pages and user funnels for improved conversions.
    • Proficiency in conducting A/B and multivariate experiments to optimize campaign performance.
    • Strong foundation in website analytics tools such as Google Analytics.
    • Stay up-to-date on the latest online marketing trends and best practices.
Requirements
  • Proficient in prominent email marketing services like Mail Chimp.
  • Excellent written and copywriting skills.
  • Able to create and manage email databases for potential clients.
  • Proven experience as an Email Marketing Specialist.
  • Demonstrated success in running SMM & PPC campaigns across multiple projects.
  • Strong analytical skills and ability to make data-driven decisions.
  • Knowledge of web technologies and client-side problem-solving approach.
  • Awareness of industry trends across Digital Marketing, Design, and Development.

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