
Communication Strategist
5 days ago
About Us: Sui Southern Gas Company Limited is a leading energy provider in Pakistan.
Job Role: We are looking for a highly experienced Media Liaison Officer to manage our media relations and communication strategy.
Key Tasks:
- Monitor Media Coverage: Monitor local and national newspapers, as well as radio and television programs, to identify items that may impact the company's image.
- Visit Media Houses: Plan monthly visits to media houses or schedule meetings with anchorpersons and morning show hosts from different TV channels.
- Ensure Publications: Ensure placements of all news and print publications in tier 1 and tier 2 newspapers.
- Build Relationships: Develop and maintain amicable professional relationships with the media fraternity to ensure timely dissemination of correct information regarding the Company.
- Provide Liaison Services: Maintain amicable public dealing skills to act as liaison within the Organization.
- Maintain Cheque Record: Maintain a list of cheques released against printed publications as received by PID (Press Information Department).
- Coordinate Events: Oversee the media coverage of all events (internal and external) for portraying a positive image of the organization.
- Liaise with Agencies: Keep close liaison with the media monitoring agency, hired for tracking company / industry related news / advertisements.
- Collect Data: Ensure liaison with respective departments to receive relevant data / information for publications.
- Review Publications: Recommend changes to publications for easier readability, checking if publications are as per guidelines and submitting draft design to supervisor for review and further processing.
- Support Strategy Development: Support in the development of communication strategy to ensure it is in line with the Company's vision and mission.
- Secure Strategic Placements: Secure strategic media placements assisting corporate reputation and business goals.
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