
Digital Content Strategist
21 hours ago
Website Management and Digital Marketing Specialist
We are seeking a highly skilled Website Manager & Digital Marketer to oversee the upkeep and maintenance of our website. The ideal candidate will have experience with website administration and content management using WordPress.
This role involves ensuring that our website is up-to-date and any changes are made in a timely manner. Additionally, the successful candidate will be responsible for executing digital marketing campaigns across various platforms, including Facebook, LinkedIn, Google AdWords, and other paid platforms.
The Website Manager & Digital Marketer will also be responsible for developing and implementing SEO strategies, including keyword research and link building. This role requires strong analytical skills and attention to detail.
Main Responsibilities:
- Content Management: Update content on a regular basis to keep the website up-to-date
- Design and Development: Maintain the design of the website by updating existing pages with new content and designing new pages
- Media Uploads: Upload images or videos onto the site when necessary
- SEO Strategies: Develop and execute SEO strategies, including keyword research and link building
- Paid Search Campaigns: Manage paid search campaigns on Google AdWords, Bing Ads, and other platforms as needed
- Social Media Optimization: Identify opportunities to optimize social media presence on Facebook, Twitter, LinkedIn, Instagram etc.
- Reporting: Monitor SEO effectiveness through regular reporting on rankings and traffic volumes
Requirements:
- Experience: Minimum of 5 years' experience in digital marketing or related field
- WordPress Experience: At least 3 years of experience in WordPress and graphic design
- Social Media Optimization: At least 3 years experience in social media optimization and paid ads marketing like Google AdWords
Additional Requirements:
- Strong Analytical Skills: Strong analytical skills are essential for this role
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