Senior Business Development Email Marketer

6 days ago


Karachi, Sindh, Pakistan beBeeExpert Full time 4,000,000 - 8,000,000

Drive Lead Generation and Campaign Execution as a seasoned B2B Email Marketing Specialist.

Key Responsibilities:
  • Develop multi-channel B2B marketing campaigns leveraging technical expertise
  • Manage and optimize technical aspects of marketing automation platforms
  • Create and refine target personas for key audiences
  • Analyze campaign performance and adjust strategies accordingly

The role requires a strong understanding of persona-based marketing and targeting, as well as technical expertise in DNS records, marketing automation, and CRM systems. A proven track record of successful lead generation and campaign execution is essential.

Responsibilities Include:

  • Lead generation and persona creation using data-driven insights
  • Targeted list cleanup and audience segmentation
  • Integration with marketing automation tools like Active Campaign and Instantly

Requirements:

  • Minimum 3 years of B2B marketing experience
  • Strong understanding of technical DNS records and marketing automation platforms
  • Proven track record of successful lead generation and campaign execution


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