Telecom Advertising Specialist

7 days ago


Lahore, Punjab, Pakistan Byte Busters Full time

We're on a mission to revolutionize the way businesses connect with customers through innovative advertising strategies at Bytebusters. Our goal is to drive exceptional results for our clients by leveraging the power of digital marketing.

Job Overview

As a key member of our team, you'll be responsible for developing and executing high-performing AdWords campaigns tailored for Triple Play sales, focusing on lead generation and conversion. Your expertise in targeting specific geographic markets will be crucial in ensuring the success of our campaigns.

Responsibilities:
  1. Campaign Development and Execution:
    • Develop and implement comprehensive AdWords campaigns that drive leads and conversions.
    • Conduct thorough keyword research, audience segmentation, and competitor analysis to inform campaign strategies.
  2. Performance Monitoring and Optimization:
    • Regularly monitor campaign performance metrics, including CTR, CPC, CPA, and Quality Score.
    • Analyze data to identify areas for improvement and optimize campaigns accordingly.
  3. Geo-Targeting and Messaging:
    • Leverage geo-targeting techniques to focus campaigns on specific U.S. states, cities, or ZIP codes with high sales potential.
    • Adapt messaging and offers based on regional market insights to enhance campaign effectiveness.
  4. A/B Testing and Reporting:
    • Conduct regular A/B testing on ad creatives, landing pages, and audience targeting to improve performance.
    • Prepare detailed reports on campaign performance and provide actionable insights for improvement.
  5. Collaboration and Communication:
    • Work closely with cross-functional teams, including sales, product, and design, to align marketing efforts with Triple Play sales goals.
    • Ensure seamless communication between teams to guarantee campaign success.
  6. Industry Compliance and Best Practices:
    • Ensure compliance with Google's advertising policies and industry standards.
    • Stay up-to-date with the latest AdWords features, tools, and best practices to maintain campaign excellence.


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