Senior Digital Marketing Strategist
24 hours ago
Enhance our digital presence by joining our team of experts as a Digital Marketing Strategist.
Main Responsibilities:- Implement effective digital marketing strategies to boost online visibility and drive organic traffic
- Optimize website content, meta tags, images, and URLs using best practices in SEO
- Conduct keyword research and analysis to target relevant search terms and enhance search engine rankings
- Monitor website performance using analytics tools and create actionable reports to inform business decisions
- Manage Google Business Profiles, including updates to business information, reviews management, and location tagging
- Develop and implement local SEO strategies to increase regional visibility and attract local customers
- Stay up-to-date with industry trends, algorithm changes, and new tools to ensure optimal digital marketing performance
- Bachelor's degree in Marketing, Communications, or related field (preferred)
- Proven experience as a Digital Marketing Specialist or similar role
- Demonstrable expertise in SEO and Google Business Profile optimization
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Search Console, SEMrush)
- Knowledge of web development basics for SEO implementation
This is a mid-senior level position requiring strong analytical skills, excellent communication and collaboration skills, and creative problem-solving abilities.
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