
Social Media Campaign Manager
7 days ago
The Paid Social Specialist plays a critical role in driving business growth through effective paid social media campaigns.
- Key Deliverables:
- Develop and execute paid social media campaigns that meet or exceed business objectives.
- Optimize campaign performance through data-driven decision making.
- Collaborate with cross-functional teams to ensure cohesive digital advertising strategies.
- Stay up-to-date with industry trends, platform updates, and emerging technologies in paid social media.
- Requirements:
- Bachelor's degree in business, marketing, advertising or related field.
- 5+ years of experience in digital marketing, retail or agency experience preferred.
- Experience in managing paid social media campaigns.
- Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, and other social ad platforms.
- Strong analytical skills with experience using Google Analytics and other reporting tools.
- Experience with audience targeting, retargeting, and A/B testing.
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