Email Marketing Professional

4 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

**Email Marketing Professional Job Summary:**

About the Role:

This is an exciting opportunity for an experienced Email Marketing Professional to join our team. The ideal candidate will have a strong background in B2B email marketing, including lead generation and automation.

  • This role involves designing and implementing email marketing campaigns that drive results through B2B marketing.
  • The successful candidate will also be responsible for developing strategies for lead generation and automation, as well as executing A/B testing to optimize email subject lines, body content, and CTAs for higher engagement.
  • Additionally, this position requires expertise with popular email platforms such as Mailchimp, Aweber, HubSpot, and SendGrid, as well as solid understanding of CRM tools like Salesforce, Zoho, and HubSpot for managing customer data and campaign analytics.
  • Other responsibilities will include handling email list segmentation and data management to target the right audience effectively, as well as collaborating with sales teams to convert leads into customers.

**Key Responsibilities:**

  • Design and implement email marketing campaigns that drive results through B2B marketing.
  • Develop strategies for lead generation and automation, as well as execute A/B testing to optimize email subject lines, body content, and CTAs for higher engagement.
  • Ensure emails pass spam filters and improve email deliverability using best practices like inbox warming, IP rotation, and dedicated email protocols.
  • Analyze open rates, click-through rates, and conversion data to continuously improve campaigns.
  • Handle email list segmentation and data management to target the right audience effectively.


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