Digital Marketing Specialist

6 days ago


Karachi, Sindh, Pakistan Liaquat National Hospital and Medical College Full time
Company Overview: Liaquat National Hospital and Medical College is a leading healthcare institution committed to delivering quality patient care. We are seeking an experienced Social Media Executive to join our team.

Job Summary: The Social Media Executive will be responsible for creating engaging content, managing social media platforms, and analyzing digital metrics to drive traffic growth and engagement.

Responsibilities:
  • Develop and implement social media strategies to promote LNH's brand and services.
  • Coordinate with the creative team to create visually appealing content that resonates with our audience.
  • Manage responses on social media channels and escalate customer feedback to the relevant department.
  • Assist in video production and photography for social media campaigns.
  • Monitor and analyze digital metrics to identify trends and provide data-driven recommendations.
  • Maintain a content library and organize digital assets for efficient use.

Qualifications and Experience:
  • Master's degree in Marketing, Business Communication, or Mass Communication with 2-3 years of relevant experience.
  • Excellent verbal and written communication skills in English.
  • Ability to work in a fast-paced environment with multiple priorities.
  • Proficiency in MS Office applications.

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