Remote Digital Marketing Specialist

3 days ago


Islamabad, Islamabad, Pakistan Anywhere Talent LLC Full time

About Anywhere Talent LLC

We are a company that specializes in connecting businesses with skilled talent worldwide.

Our team is comprised of experienced professionals who leverage cutting-edge AI tools to streamline workflows and customize training.

The Paid Search Specialist (PPC) will play a crucial role in helping us accelerate growth and optimize ad spend across PPC channels.

Job Description:

Paid Search Specialist (PPC)

  1. Manage, review, and perform daily account responsibilities for Google Ads, Bing Ads, Yahoo, and other search platforms.
  2. Maintain and monitor keyword bids, daily and monthly budget caps, impression share, quality score, and other important account metrics.
  3. Create and manage large keyword lists and display network placement lists on Google Ads and other contextual advertising platforms.
  4. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, and display networks aligned with company goals.
  5. Oversee and manage new paid search campaigns, ad groups, and accounts while contributing to paid search marketing initiatives.
  6. Monitor and administer web analytics dashboards, reports, and tools to identify key areas of importance in line with company goals.
  7. Manage and optimize social media ads on platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, Google My Business, and Pinterest.
  8. Collaborate with the marketing team to optimize content and performance across these platforms.
  9. Communicate progress, timelines, and results to the team and management.
  10. Perform other duties as assigned.


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