Wordsmith

We are seeking an innovative thinker who crafts compelling content to drive engagement and conversions across digital platforms.

• This role is ideal for a creative professional with expertise in copywriting frameworks, storytelling, and SEO best practices.

You will be someone who leverages AI to develop original content that resonates with target audiences.

• Develop and execute a comprehensive content strategy to align with brand objectives and campaign goals
• Create clear, engaging, and well-structured content across digital platforms: social media, websites, blogs, email campaigns, digital ads, case studies, and landing pages
• Collaborate with cross-functional teams to create cohesive and effective marketing content
• Ensure consistency in brand voice and messaging across different formats and platforms
• Apply principles of marketing funnels to guide content strategy at each stage

• Bachelor's degree in English, Marketing, Communications, or a related field
• 2-4 years of experience as a copywriter or content strategist in a marketing agency or performance-focused environment
• Strong portfolio showcasing a range of content, including short-form and long-form pieces
• Excellent written English with flawless grammar, tone, and style
• Solid understanding of SEO writing, keyword optimisation, and on-page content structure
• Knowledge of how content functions within digital marketing funnels and lead generation strategies